In previous posts we’ve spent a lot of time focusing on the strategies used by many web design and digital marketing agencies during the production part of their projects. From how to build websites for nonprofits and maximize productivity to the ins and outs of being a freelancer and increasing your clients SEO, we’ve tried to provide best practices using the experience and expertise of our users. Though what about that part before the project even starts?
Being a web or graphic design freelancer can sometimes be a double-edged sword. In one respect, being a freelancer can allow you to get paid to explore your creative passions, give you flexibility in planning when and where you work, and allows you to create your own processes that suite your productivity best. On the flipside, whether you’re working as a freelancing web or graphic designer full-time or in your spare time, there are definitely some challenges you may face.
As many veteran web designers can attest to, the role of the web designer and the client has changed greatly over the last two decades. Ever since the website became the new marketing platform for small and big enterprises alike, people have been scrambling to get their brand and products up on the web.
As we celebrate final stages of development for the Jupiter V5.0, we are excited to reveal more of what has happened in the core team all the way from the beginning up to the few days before we announce the long-awaited public beta. In the first article ‘The Curious Case of Updating Large WordPress Themes' which began examining the development of the Jupiter V5, Bob discussed the path we took to conceive the Jupiter V5 as a major update to our popular WordPress theme Jupiter. Additionally he elaborated on the problems it could address, why it's important to the product and its community of users and the challenges we could expect during the way.
Striving for simplicity and purity leads to a better usability and a positive user experience. That being said, reaching minimalism in WordPress layouts is a goal every designer should master. Minimalism bring elegance, aim to do more with less and that's where perfection is achieved.
Your Website Template Looks Awful After Customization? See What Experts Say About Website Template Customization To Learn Why!
If you have bought a WordPress theme, customized it and are not happy with the results - as it seriously looks like a dumb template edited by a non-talented designer - you're not the only one. And it's probably got nothing to do with your design skills. It's more likely the same pitfall that is true for every other template based design that so many users can't avoid.
We have already entered an age of services in which capitalism is turning services into commodities not products. The tech industry and digital market are also no exception. The software and internet industry have already begun to change their economics to services based businesses. Take free OS upgrades and apps just as an example. But how is it going to affect WordPress as a popular website building solution?
Some people call templates “soulless work” which is designed for no-one and everyone. It could be true. But I believe a template is a very special product. It is a semi-ready product. A creation that is yet to be done by someone else. It can save users' time dramatically if it is made with precautions and guidelines. Or it can end up being a nightmare and waste of time. At Artbees we are dealing with templates almost everyday. It is our job. Here are some insights to design website templates we have gained at Artbees Themes so far.
Every small business will come to the conclusion at some point that they will need a well-executed rebranding strategy in order to gain voice in the competition and stay in the minds of customers for years. Small business branding encompasses a broad set of techniques. Here we discuss some of the many solutions to achieve an appealing website which is critical for a blooming and growing brand and business.